Afnan Perfumes 9PM Night Product Launch

Afnan Perfumes unveiled its latest scent, 9PM Night Out, through a high-energy launch event at The Secret Room, Downtown Dubai
Product Launch
Client

Afnan Perfumes

Location
The Secret Room, Downtown Dubai, Dubai, UAE
Date
January 24, 2026

The project

Afnan Perfumes unveiled its latest scent, 9PM Night Out, through a high-energy launch event designed to capture the essence of nightlife and bold sophistication. The campaign featured Ed Westwick as the brand’s endorser, with his presence brought to life through striking promotional visuals across the venue. NSPYR transformed The Secret Room into an immersive branded space, reimagined with deep blue lighting and a full takeover of Afnan and 9PM Night Out visuals. The result was a dynamic, club-inspired environment that amplified the fragrance’s identity and delivered a memorable launch experience.

Inside the experience

Want an experience like this?