Client: MAC

Location: Ykone Middle East Creative

Date: May 06, 2025

In May 2025, MAC Cosmetics hosted MAC x Baltasar Masterclass at the Ykone Dubai Design District—bringing together global and regional leaders in finance, regulation, and alternative investments.

As the appointed event partner, NSPYR led the charge in event management, branding, production, and on-site set-up, ensuring a seamless, elevated experience for every guest.

What Happened at the Masterclass

The MAC x Baltasar Masterclass at YKONE in Dubai Design District gathered a full house of beauty professionals, influencers, and makeup enthusiasts for an inspiring session led by Baltasar. The event featured a live demonstration where Baltasar showcased the latest MAC trends, techniques, and product applications on stage, walking the audience through step-by-step artistry. Guests were immersed in an interactive experience, surrounded by bold visuals and trend-focused storytelling, while capturing content and engaging directly with the MAC team. The session highlighted innovation, creativity, and MAC’s continued influence in setting global beauty trends.

Our Role

As one of the top Event Management Companies in Dubai, NSPYR delivered:

• Complete event management and coordination
• Custom stage design and scenic branding
• Production management and logistics execution
• Venue branding and visual identity implementation
• Full on-site set-up and event flow management

From the sleek environment to the logistical precision, every touchpoint was designed to reflect the forum’s ambition and MAC’s global standard.

Looking for expert event staffing solutions or strategic planning for your next high-impact forum in Dubai, Abu Dhabi, or anywhere in the UAE?

Let’s build experiences that move industries forward.